Enhanced writing has surged in popularity, and employers have taken note. You might engage a copywriter to compose your job openings, but wouldn’t you prefer to equip your COMPLETE hiring team (recruiters and hiring supervisors included) with enhanced writing instruments?
Consequently, one of the primary hurdles is crafting job descriptions that are gender-neutral and devoid of other biases.
This is where the use of an enhanced writing tool becomes extremely beneficial.
What is Enhanced Writing?
Enhanced writing refers to writing facilitated by technology that functions as a writing coach.
It also aids in refining writing by pinpointing problematic words and suggesting preferable alternatives.
Enhanced writing instruments (which frequently utilize A.I.) are crucial for job descriptions as they detect issues such as:
- Gender bias — 94% of employers favor masculine language.
- Exclusionary terms — You might be employing politically incorrect or offensive language.
- Age bias — Are you aware you could face legal action for using terms that imply a preference for younger candidates (“digital native,” “recent graduate,” “youthful energy,” etc.)?
- Unconscious bias — Keep in mind, most biases are unintentional (unconscious)… yet the results remain unfavorable if present.
- Length of sentences and paragraphs — The size of your sentences and paragraphs influences your application rate.
- Utilization of bullet points — Most job descriptions contain bulleted sections, but what is the optimal number of bullets?
- Ideal job titles — Numerous job descriptions use internal jargon when designating a title (in contrast to what the candidate is searching for).
Enhanced Writing Tools for Job Descriptions: Quick Comparison
| Tool | Type | Bias Detection | JD-Specific | Best For |
| Ongig Text Analyzer | Enhanced writing + AI | Yes (gender, age, race, LGBTQ, disability, neurodiversity, former felons, elitism, mental, religion, health) | Yes | Teams composing JDs at scale |
| Textio | Enhanced writing + AI | Yes (gender, age, disability, neurodiversity) | Yes | Entire hiring teams |
| Datapeople (by Payscale) | Enhanced writing + AI | Yes (gender inclusivity) | Yes | Pay transparency and compliance |
| PowerPosts | Behavioral science-informed writing | Yes (neutrality) | Yes | Attracting ideal candidates |
| Job Page Grader (by Happydance) | SEO and conversion evaluator | No | Yes | Job page performance and SEO |
| Clovers | Inclusive language enhancer | Inclusion and readability assessment | Yes | ATS & cross-platform inclusiveness |
| Applied (by Phenom) | Inclusion and conversion evaluator | Yes (gender requirements) | Yes | Inclusion and readability assessment |
| Adaface | AI writing + skills evaluation | Yes (neutral tone) | Partial | Tech role JDs |
| Textmetrics | Enhanced writing | Yes (gender inclusivity) | No | Multilingual & enterprise JDs |
| GenderDecoder | Bias evaluator | Yes (gender only) | Partial | Quick gender bias assessments |
| Grammarly | General writing tool | Limited | No | General writing refinement |
| Hemingway App | Readability improvement tool | No | No | Simplifying complex text |
Ongig’s Text Analyzer is an enhanced writing instrument centered on job descriptions. Therefore, it is part of Ongig’s agenda to eradicate biased job descriptions.
Here’s an illustration of gender bias:
An enhanced writing tool like Text Analyzer can additionally be utilized to spot racially charged language:
Furthermore, Text Analyzer identifies LGBTQ+ biases as well (e.g., personal pronouns):
Additionally, here is a representation of age bias flagged in the Text Analyzer enhanced writing tool:
Ongig’s Text Analyzer also highlights convoluted words (e.g., legal jargon) that are unnecessary — it even provides you with a punchier synonym to replace it!
Thus, here’s an illustration of Text Analyzer flagging an excessive number of bullet points:
Ongig’s AI Writing Software Features
Ongig presents numerous AI writing functionalities. For instance, Ongig’s AI powers Section Finder (refer below), which is a machine learning-driven tool that makes informed assumptions about the sections included in a job description. Moreover, it has been demonstrated that an increased number of applicants pursue positions influenced by specific sections (e.g., Benefits, Salary, Diversity Statement, etc.).
Core Features of Text Analyzer
- Evaluates job descriptions in real-time
- Gender Bias and Non-Gender Bias (including ethnicity, age, disability, LGBTQ, among others)
- Enhances job description length and titles
- Includes a “Paragraph Analyzer” to assist in condensing sentences
- Highlights excessive use of bullets or adverbs
- Flags issues that may lead to legal trouble or adverse publicity
- AI Composition for swiftly creating job listings
Presenting Text Analyzer’s AI-Assisted JD Writer!
With our most recent update, generating job listings from scratch has never been simpler. Just enter a job title, and allow our AI-driven JD Writer to handle the rest. Here’s the process:
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Enter Job Title: First, initiate a new job, click “Write Sample,” and input your desired job title, such as “Web Developer.”
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Create JD: Next, choose the sections you wish to incorporate based on your customized templates, then click “Generate Now.”
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AI Content Generation: Text Analyzer subsequently employs AI to construct a detailed JD, ready for utilization or modification.
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Refine Content: Additionally, you can diminish masculine bias and streamline phrases by clicking “Optimize Content” and “Rewrite Now.” Then, witness your job score rise as the AI improves your draft.
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Boost Gender Neutrality: Substitute gender-specific terms with neutral alternatives to further enhance your score. Moreover, eliminate any “exclusionary words” to promote inclusivity.
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Review Modifications: Furthermore, seamlessly compare versions by clicking “View Changes” prior to finalizing your adjustments.
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Export Choices: Effortlessly export your enhanced job listing to Word, PDF, or HTML. Additionally, premium and professional plans offer API integration for smooth ATS compatibility.
So, capitalize on these innovative Text Analyzer features by requesting a demo today and transform your recruitment process!
Text Analyzer Costs
Ongig’s Text Analyzer pricing starts at $17,900 annually and is contingent on job volume and feature requirements. Free trials are available for eligible companies. Thus, request a demo to obtain precise pricing.
For further guidance on crafting job descriptions, explore our How to WriteaJobDescription— Best Practices & Examples.
Available as a Chrome extension, Clovers’ Inclusive Language Optimizer offers a holistic approach for refining language across job postings, candidate communications, LinkedIn InMails, and beyond.
Key Features of Clovers Job Descriptions Optimizers
- Analyzes job descriptions in real-time and provides an initial inclusion rating
- Recognizes problematic terminology and phrases regarding gender, ethnicity, disability, veterans, and LGBTQ+ individuals and replaces them with inclusive alternatives
- Utilize it effortlessly within ATS systems, Google Docs, email applications, social media, and throughout the web for all candidate communications.
Clovers Pricing
Contact Clovers for further details regarding pricing.
Textio offers an augmented writing platform for various applications.
One of their objectives is to equip employers with the language needed to attract desirable candidates, using terminology that reflects the highest values and culture.
Key Features of Textio Hire
- Forecasts how your writing will stand out in the talent market
- Proposes alterations to attract a more qualified and diverse applicant pool
- Assists employers in drafting new hiring content in significantly less time
- Textio Score – Evaluates how your job description is likely to perform in the current employment market
- Textio Verified: AI outputs have been pre-evaluated as “Safe for Work” (SFW) and devoid of “hallucinations” or “internet clutter” typical of generic AI
- Offers deeper insights into gender bias, ageism, disability inclusion, and neurodiversity
- Integrations: They have streamlined integrations with ATS platforms such as Workday, Greenhouse, iCIMS, Oracle, and SAP SuccessFactors
Textio Costs
Textio’s pricing is based on the number of positions you have available at the time of subscription.
Datapeople’s Smart Editor excels in augmented writing for job descriptions.
Their aim is to assist hiring teams in crafting job descriptions that are considerate, succinct, and inviting to candidates from diverse backgrounds.
Key Features of Datapeople’s Smart Editor
- Offers language suggestions for job descriptions
- Provides content suggestions through augmented writing on job descriptions
- Job description rating – Based on job title, job description structure, and avoidance
- of dialect recognized to create a negative impression.
- Initial Draft AI: produce job content from the ground up
- Compliance and Guidance AI: manage local pay transparency regulations
Datapeople Costs
There are three packages: Comply, Architect, and Attract. Contact them to ask for a personalized quote.
Discover TapRecruit compared to Ongig for a side-by-side evaluation of the two job description crafting tools.
Powerposts is a platform focused on behavioral science that utilizes I/O (Industrial-Organizational) psychology to draw in “Ideal Fit” candidates.
Key Features of PowerPost
- Analyzes postings. Emphasizes terms that require alteration and proposes substitutions to ensure complete gender neutrality.
- This tool not only verifies “neutrality”; it develops content to align with the “Team Dynamic,” “Inner Hero,” and “Local Climate” of the position.
- A new module has been added specifically for hiring managers and recruiters to work together on the “magnetic message” of a job listing.
- PowerAnalytics: A dashboard has been introduced displaying “Who-data,” illustrating how effectively your job descriptions are performing in real-time.
Costs for PowerPosts
Contact PowerPosts for additional pricing information.
The Job Page Grader is explicitly designed to assess your specific job detail pages.
Key Features of Job Page Grader
- Inspects job description pages via URL
- Evaluates sentiment and readability
- Detects gender-biased wording
- SEO: Checks if the page is optimized for Google for Jobs.
- Mobile Performance: Assesses how quickly the page loads on a mobile device.
- Conversion Optimization: Evaluates if the “Apply” button is easily accessible and whether the procedure is seamless.
Job Page Grader Costs
The Job Page Grader augmented writing tool is available for free by simply copying and pasting your job posting URL and email into the site.
The Applied JD Analysis Tool is an alternative augmented writing tool from the U.K., functioning as a gender decoder for job advertisements.
Key Features of Applied JD Analysis Tool
- Discovers any gendered vocabulary
- Inclusion score – Evaluates gender coding, inflation of “must-have” requirements, and excessive focus on education.
- Conversion score – Assesses “Reading Burden” (complexity), total word count, and “Buzzword Bingo” to estimate how many candidates will fully complete the application
- Flags corporate jargon
Applied Costs
Visit Phenom’s site for further details.
Creating attractive job descriptions is essential for drawing top talent, yet it remains a challenge for numerous companies. Motivated by the methods of industry leaders like Robinhood, Khan Academy, and Superhuman, Adaface presents a robust solution. Leveraging insights from thousands of technical interviews and the best practices of esteemed firms, Adaface has crafted a free Job Description and Job Title Generator that guarantees your job postings are distinctive in today’s competitive market.
Key Attributes:
- Job Description Generator: Adaface’s tool harnesses AI. Hence, it empowers you to effortlessly generate brief and impactful job descriptions. Therefore, whether you’re on the lookout for developers, engineers, or marketers, this tool ensures your JDs hit the mark every time. It also utilizes real-time insights and language trends to customize your postings for your intended audience.
- Complimentary Templates: Access a collection of no-cost job description templates, conserving you time and effort while guaranteeing uniformity across your hiring efforts. Thus, from entry-level positions to executive roles, Adaface’s templates are tailored to meet the individual needs of each user, providing a clear concept and a collection of alternative terms to enhance your job postings.
- Insights from Leading Companies: Acquire perspectives from the job descriptions of industry leaders such as Slack, Intercom, and Root Insurance Co. Hence, incorporating elements that resonate with candidates will magnetize the top talents for your organization. Furthermore, Adaface’s AI tools evaluate language patterns and highlight terms to maintain a neutral tone, supporting equitable and pleasant hiring practices. Thus, boosting response rates and enriching the candidate experience.
In the current swift recruitment environment, Adaface’s Job Description and Job Title Generator formulates well-crafted content that directly communicates with your target audience. With its intuitive interface and effective AI tools, Adaface eliminates the uncertainty of content creation, providing a valuable asset for recruiters and content creators alike.
Costs:
Adaface provides a variety of subscription packages tailored to your hiring requirements:
- Individual – $180/year: Includes 12 credits annually.
- Starter – $500/year: Offers 50 credits yearly.
- Pro – $900/year: Supplies 100 credits annually.
- Scale – $3000/year: Perfect for expanding teams, providing 500 credits per year.
- Growth – $5500/year: Tailored for developing organizations, offering 1000 credits annually.
- Enterprise – $20,000/year: Designed for large organizations, with 5000 credits per year.
How Credits Function:
- Test
Creation: Custom assessments necessitate 10 credits, whereas pre-made assessments require 5 credits each.
- Candidate Invites: Each invite for a candidate takes 1 credit. If a candidate fails to take the assessment, the credit will be refunded.
For instance, generating a single custom assessment (10 credits) and inviting 90 candidates (90 credits) would result in a total usage of 100 credits.
Textmetrics leverages artificial intelligence to provide an innovative solution that revamps your hiring process. Consequently, this platform transforms job advertisements to adopt a gender-neutral tone. It also minimizes jargon and enhances alignment with diversity and inclusion objectives.
Core Features:
- Job Description Creator: The platform’s sophisticated algorithms ensure that each job description is customized to perfection. Thus, it guarantees precision, flawless content, and consistency with your brand identity as well as diversity and inclusion aims. Through real-time insights and language trends, Textmetrics crafts job postings that resonate with your target audience, drawing in a diverse group of candidates and nurturing inclusivity.
- User-Friendly Design: Built with ease of use in mind, the Textmetrics platform is accessible to recruiters at every level. Its intuitive layout simplifies the job advertisement creation process, conserving time and effort while enabling users to harness its robust features effectively. Hence, bid farewell to the intricacies of traditional writing platforms and embrace a smooth experience that boosts your recruiting efforts.
- Content Crafting & Enhancement: Furthermore, Textmetrics’s AI-driven Job Ad Generator seamlessly merges content crafting and enhancement. Effortlessly create engaging and captivating job postings that embody your organization’s values, culture, and desired traits. Thus, with advanced linguistic capabilities, recruiters can formulate tailored vacancies in just a few simple steps, ensuring each posting is designed to attract the top candidates.
- Inclusive Terminology: Textmetrics guarantees that your job descriptions include inclusive language and advocate equal opportunities. In doing so, by appealing to a diverse candidate pool, you’ll cultivate a work environment where every individual feels valued and acknowledged. Consequently, with Textmetrics, you can generate job postings that resonate with diverse candidates, promoting inclusiveness and enhancing the candidate experience.
Textmetrics develops job descriptions that draw in the finest candidates. With its intuitive interface, formidable AI tools, and dedication to inclusivity, Textmetrics empowers recruiters to create job postings that differentiate themselves and attract leading talent.
Pricing:
Textmetrics provides adaptable pricing structures aligned to your requirements:
- 7-day complimentary trial
- Pro Package: begins at €99/month
- Enterprise package: Reach out to Textmetrics for more information.
In recruiting, the language we employ can subtly conceal biases. Consequently, Gender Decoder emphasizes this by identifying and correcting linguistic gender-coding in job advertisements. There are numerous gender stereotypes present in today’s society, and they frequently affect our choice of words, inadvertently deterring certain demographics.
Core Features:
- Bias Identification: Gender Decoder meticulously detects subtle biases embedded in job advertisements. It employs a predefined word-list algorithm based on a notable 2011 research paper (Gaucher, Friesen, and Kay). This tool serves as a transparent “dictionary-checker” that scans specifically for a fixed list of masculine-coded and feminine-coded terms. From masculine-coded expressions to gendered stereotypes, Gender Decoder uncovers linguistic nuances that might otherwise go unnoticed.
- Research-Driven Insights: Leveraging extensive research, Gender Decoder highlights the effects of linguistic gender-coding on candidate perceptions. Terms like “bossy” and “feisty” rarely describe men, reinforcing gender biases. By equipping recruiters with research-driven insights, Gender Decoder enables them to address these biases and foster inclusivity in their hiring practices.
- Rapid Evaluation: Additionally, Gender Decoder provides a quick and efficient review of job advertisements for linguistic gender-coding. Therefore, whether you are composing new postings or examining existing ones, the platform delivers real-time feedback to ensure language aligns with diversity and inclusion goals. Thus, with immediate insights, Gender Decoder streamlines the recruitment process, promoting an atmosphere of inclusivity and equal opportunity.
Gender Decoder functions as a powerful resource to counteract bias in job advertisements. By harnessing artificial intelligence and research-backed insights, it empowers recruiters to craft language that resonates with diverse candidates. Thus, fostering inclusivity and supporting a more equitable hiring process.
Pricing:
Gender Decoder is available as a free resource to promote awareness and combat bias in job advertisements.
Other Augmented Writing Tools (not focused on job descriptions)
If you seek to utilize augmented technology beyond recruitment/HR, there are a few excellent tools worth considering:
Grammarly — Grammarly is the most recognized augmented writing tool for general writing. It has introduced “Career Guides” and specialized AI templates for recruiters, such as “Candidate Follow-up” and “Offer Letter Polish.” They still maintain a free tier, while Pro is now priced at $30/month. For enterprise options, contact their sales team.
HemingwayApp — This augmented writing tool concentrates on general writing. There’s a free version available. The new AI version of the tool has two tiers: the Individual 5K Plan ($8.33/month) and the Individual 10K Plan ($12.50/month).
Neither Grammarly nor HemingwayApp specializes in job descriptions. Consequently, you won’t find features like job title analysis or flagging terms known to diminish job ad performance. However, they can enhance your overall writing.
Limitations of AI Writing Tools
- AI models are trained using historical data, which frequently contains systemic biases regarding gender, race, and age. These biases can unconsciously affect your writing, including job descriptions. Oxford Academic has reported that leading AI models systematically favor female candidates while disadvantaging Black male applicants, even when qualifications are comparable.
- AI
can ‘hallucinate’ data, favoring what appears to be common sense or intuitive over factual fidelity. Inaccurate job descriptions not only result in candidate ghosting, but they can also adversely impact your employer branding. It further diminishes employee retention when there’s a disparity between candidates’ anticipations for the position and the actual aspects of the job. Neil Patel’s study suggests that 42.7% of comprehensive content writing tasks by AI lead to some form of error or hallucination, and 36.5% of erroneous AI content indeed reaches the public. The most frequent hallucination categories were fabrication, omission, dated information, and misclassification—often presented with assertive language.
- AI can create ‘standardized’ job listings that resemble those of others. These template job descriptions lack the distinctive vibrancy, mission, or specific cultural subtleties of a particular organization. It’s challenging to differentiate when job postings appear identical.
- AI instruments are usually oblivious to employment regulations, union stipulations, or specific disability accommodation requirements (like the ADA in the US). They may unintentionally incorporate “non-essential” prerequisites that are legally indefensible. For example, Colorado’s SB 24-205 imposes “reasonable care” obligations on businesses using AI for employment decisions, including the creation of job-related criteria.
It’s crucial to keep in mind that AI is intended to assist you with administrative tasks, such as crafting job descriptions. Ultimately, you still need to examine these job descriptions to guarantee they accurately represent the business needs, align with your corporate culture, and adhere to legal standards.
FAQs
- Will employing AI tools make my job postings appear “robotic” to candidates? AI-generated job descriptions frequently lack company-specific information that make job postings exceptional. To prevent a robotic tone, always review and adjust your job descriptions with aspects unique to your organization, such as daily team dynamics or development opportunities.
- Do these tools manage legal compliance and salary transparency? Not entirely. AI models can still “hallucinate” or overlook local guidelines. Utilize enhanced tools to structure the job description. However, you must still conduct the final compliance check to ensure salary ranges and physical requirements are legally defensible in your specific area.
- Can AI-generated job descriptions genuinely enhance my hiring diversity? Yes. Standard AI instruments can inadvertently create biased job descriptions. However, AI-driven job description software like Ongig is specifically crafted to highlight gendered language (e.g., “ninja” vs. “expert”) and ageist expressions. Nonetheless, it’s essential to review the job description to maintain the employer’s voice and tone, achieving a balance between neutrality and humanity.
Why I composed this
Utilizing augmented writing technology makes your job description creation more impactful and, in some scenarios, more inclusive. It can also save your recruiters and hiring managers considerable time. To eliminate mundane and biased job descriptions, explore Ongig’s Text Analyzer augmented writing platform for further insights.